Today’s buyers are often well on their way to selecting a supplier to fulfill their company’s needs—even before they call you. This creates a sales challenge: How do we change the go-to-market strategy and the essence of the first conversation to gain a place in the game early and often?
Building Successful Selling Organizations
Critical Path Strategies helps sales leaders develop successful selling organizations. Our portfolio of services addresses the strategic, organizational, and relationship issues that impact selling performance. We deliver sales consulting aligned to strategic business initiatives and customized sales training that improves sales productivity, performance, and profitability, and provides significantly better results for your customers.
Our clients—emerging companies and members of the Fortune 500 alike—typically measure 100 to 500 times their Critical Path Strategies investment in revenue growth.
Article: Selling Your Internal Customer
Just like with a good customer, the best salespeople proactively develop relationships with colleagues within their company. Yet one of the biggest challenges for sales leaders is to win over the organization so that the whole company considers itself part of the selling team. For each opportunity, engagement, and relationship, sales leaders must develop selective support and buy-in from various parts of the organization.
Strategic Account Management Workshops
Spend two days with CPS and learn to use a proven, structured planning process to develop concise account, opportunity and relationship strategies for your customers. Leave with a targeted action plan that drives accountability and produces the highest value recognition and greatest results for both you and your customer. Sessions are available for registration on the dates below.