People
Our team of seasoned, senior-level consultants helps you develop strategies for improving customer relationships, sales productivity, and top-line sales growth.
We have walked in your shoes. Each member of our professional training team has worked for over 20 years with Fortune 100 companies. We know what works in real life; we've tallied a collective 500 years of in-the-trenches sales leadership.
“Critical Path Strategies helps you bridge the gap between strategy and results. We drive speed, momentum, and growth within your selling organization.”
“Critical Path Strategies pragmatically addresses how to manage a sales organization in today’s complex selling environment. We distill a systematic, customer-focused framework into bottom-line strategies for sales leaders who want to consistently deliver predictable, sustainable, superior results.”
“Using customer outcomes as targets, sellers can identify critical actions that will move them steadily toward reaching those outcomes—the defining situation that tells them that they have moved a step ahead in closing that opportunity.”
“Our intellectual capital, client-connecting capability, and real-time response are inherent in each relationship we build with our clients. They value our innovation and collaboration, but most of all, they trust us.”
“By utilizing the CPS process and tools, my sales teams were able to fully integrate into the client organization and were better positioned to provide proactive sole-source solutions.”
“If you know where you want to go and why you want to go there, Critical Path Strategies can be your GPS. Critical Path Strategies will guide, advise, and direct you on the best, most efficient, and secure way to reach your goals.”
“What separates CPS from other management consultants is the ability to go from a 30,000-foot strategy down to ground-level actions that drive sales results. Our differential advantage is our consultants. They have real-world executive sales and enterprise leadership experience that engages your sales team to build your unique sales culture.”
"Critical Path Strategies creates value by listening to what our client’s most pressing business-impacting issues are and then jointly creating a winning solution. We help our clients “move the needle” faster and more dramatically than current course and speed to achieve incremental revenue growth that exceeds their expectations."
“CPS is successful when our clients’ customers recognize value in our clients’ selling organizations.”
“The selling landscape today is about gaining customer loyalty. You do that by focusing on your customers every step of the way. The payoff is extraordinary performance and sales results.”
"Customers expect selling organizations to creatively package, price, and deliver a complete solution, bringing together necessary partners or products to solve their unique business problems. CPS' account management tools elicit the creative talent of selling organizations to deliver innovative solutions that the customer will pay for."
“It is enormously rewarding to facilitate our clients’ selling teams in the creation and development of strategies for achieving extraordinary sales results.”
“Today’s selling organizations must transform from feature-benefit to consultative selling where they add value by helping their customers improve their businesses. CPS’ proven methodologies and tools enable this transformation.”
“At CPS, we use our comprehensive sales consulting framework to enable our clients to deliver sustainable sales growth.”
“Critical Path Strategies' sales tools help you keep a 'most important' focus on your accounts. Using this lens, you create optimum account strategies and action plans for maximum value delivery to your clients.”
"Clients today seek clear and simple answers to the complex issue of managing customer relationships in a global market. CPS' consulting services, training, and tools help build collaborative and innovative selling organizations focused on solving their customers' most critical challenges that drive increased revenues, profitability, and market share."
"As a customer of CPS in two different roles, my sales teams improved and I received a good multiple on my investment. CPS makes a difference."