Publications

Using real-world examples, Building a Successful Selling Organization documents tested best practices among leading sales organizations. Practical how-to sales processes, including sales agenda development, account management execution, and team building, are explored step-by-step to discover the underpinnings of successful selling organizations.
Learn the secrets to:
- Set a clear, actionable, sales agenda to address the current selling environment
- Make selling into large accounts a definable, repeatable, results-oriented process
- Activate a customer-focused selling organization to transform your sales team
- Best-practices-based selling organizations and sales leaders
Discover how to:
- Align the selling organization with the voice of the customer
- Change the conversation from selling something to creating value
- Help salespeople find a new set of possibilities for themselves
- Organize for account management execution
- "Make it stick" with management rhythm and coaching
To order Building A Successful Selling Organization, please contact CPS or visit Amazon.com.
Based on field-proven best practices and perfected by more than 30 years of in-the-trenches sales leadership, Building a Successful Selling Organization is a practical guide for developing customer-focused, high-performing sales teams.
Written by Critical Path Strategies founder Art Wilson and his CPS partners, this big-think game plan for sales leaders—from the CEO to account team managers—imparts results-oriented sales strategies that consistently enhance customer relationships, improve sales, and generate profit.
This book is for those sales leaders who are intent on building, operating, and improving their sales teams to generate extraordinary results for their company's stakeholders.
CPS founder Art Wilson is a respected sales executive and thought leader in effective selling. With three decades of sales management experience, he counsels Fortune 500 sales leaders, sharing best-practices-based strategies that are the foundation of Critical Path Strategies.
