business plan

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Territory Plan Fundamentals

You have been given a franchise or territory.  Now it's your job to develop a plan to grow it. 

Setting a broad revenue goal is not good enough when building your territory/business plan.  You need to get more granular in your goal-setting.  A best practice is to further segment your revenue goal into sources of revenue.  For example, you might break your goal into revenue-sourcing categories like these:

  • Product groups
  • Services offerings
  • Transaction sizes